How a Commercial Address Improves Your Telehealth Practice
For healthcare entrepreneurs and clinicians, especially those venturing into telehealth, the question of using a home address to start your practice is more than just a logistical decision—it’s about laying a solid foundation for your business.
Why Rethink the Home Office?
While the idea of running a telehealth practice from the comfort of your home might seem appealing, it’s crucial to consider the broader implications.
Here’s why opting for affordable commercial office space and address is likely the best choice for your Telepractice:
Professional Image
First impressions matter. A commercial office address, even if just a virtual office or ultra-small office space, provides added credibility for your practice; this sets the right tone for patient interactions.
Google Search
Being discoverable on Google is non-negotiable. Google Business Profile requires that they can verify the address you have listed, and they display that on Google search.
For most, having anyone on the internet, including your patients, being able to know where you live is not something you want to do.
Think about this: Someone could even use Google Street View or satellite view to see the car you drive, how nice your place is, and any other detail Google shows on your Business Profile listings…Kind of scary.
DEA
For those who have practices involving controlled substance prescriptions, a DEA license tied to a commercial office space not only complies with regulatory requirements but also keeps the complexities of DEA inspections away from your home.
Legal Protection
Blurring the lines between personal and professional assets can have legal repercussions that can potentially put your personal assets at risk. A commercial office space helps delineate these boundaries, potentially safeguarding personal assets in legal disputes.
Tips for Setting Up Your Telehealth Practice:
Register Your Business Properly
Consider using a registered agent to help maintain privacy. They will put their office location on the registration documents. Business registrations are posted publicly on government websites for anyone to find.
Find the Right Space
If cost is a concern, explore shared office spaces, virtual offices (hosted in commercial buildings with physical addresses), or small office rentals. These options are affordable and are more professional than a home setup.
Establish a Google Business Profile
Ensure your practice is visible and searchable online by setting up a Google Business Profile with your commercial office address. It’s FREE, and who doesn’t like free marketing?
Keep Personal and Professional Separate
Avoid using your home address for business registrations, licenses, and official communications. This separation is crucial for privacy and professionalism.
Embarking on the journey of a healthcare entrepreneur is exciting yet filled with decisions that can impact the future of your practice. Choosing between using a commercial address over a home office is more than a matter of choosing the most convenient; it’s a strategic move.
Locating your practice at a commercial office address is an investment in your practice’s future, one that validates your commitment to your business improves your privacy and ensures you are perceived as a true professional.
We’re here to help you navigate the complexities of starting and growing your healthcare business, helping you have the highest chance of success with your business. Watch our free IV Therapy Academy Masterclass and Ketamine Academy Masterclass for more information.
